Telstra Air Launch
Telstra transformed their old phone booths into new Wi-Fi hotspots.
But when was the last time you used a phone booth – or even noticed one?
To change that, we used light streaming from Telstra phone booths, to represent the Wi-Fi streams available at these locations.
But we didn’t just do it in film and print – we did it for real.
We created a city-wide light installation across the Melbourne CBD,
Case Study Video
Launch Film